The Chinggay Parade began in 1973 as a street parade led by People's Association to showcase various aspects of Chinese culture through lion and dragon dances, martial arts and street opera. As it was well-received by the people, it became an annual festival with a multicultural flavour from 1976. It is typically held during the first weekend of the Lunar New Year and comprises performances by the different racial groups. This postcard records the inclusion of the Indian community in this annual street parade, attesting to the multicultural element within the festival. This parade is therefore also a reflection of racial harmony which the Singapore government has started to promote since the communal riot of 1964. The multicultural element of Singapore serves as a unique cultural feature when promoting Singapore as a tourist destination.